ABOUT

OUR WHY….

The Appalachia region has been a victim of poverty for as long as anyone can remember. We are trying to help ourselves make a new vision, a new future that maintains our environment and culture but brings us up to being more economically stable. We were told by the State of Kentucky to put on events to bring in people for tourism; use the breathtaking landscape to our advantage, not destroy it with mining and rock quarries.

We took their advice to heart and began planning for The Rugged Red trail half marathon in the Red River Gorge. We had a few glitches, which is to be expected when you are doing something for the first time. However, to hear the runners, it was a tremendous success. They have posted all over the Facebook, Twitter and Instagram.